Year 1 is structured by 2 semesters of teaching based on the fundamentals of management as applied to tourism (marketing, sales and management). The objective is threefold: learning about the players in the sector, understanding the environment in which they evolve (geography, economy, current affairs applied to tourism, etc.) plus the digital dimension. The year ends with a minimum two-month business work placement, in France or abroad.
⦁ 9 months of teaching in France
⦁ Business work placement: 2-3 months in France or abroad
One semester is dedicated to learning about markets and organisations. The other semester is internationally focused, with a genuine immersion to give you an experience rich in meaning and learning.
⦁ 4-6 months of teaching abroad
⦁ 4 months of teaching in France
⦁ Business work placement: 1-3 months in France or abroad (optional)
In the third year on the Troyes campus, you can optimise your professional experience and job expertise. In this way you will develop your network and new projects, giving you an opening into roles in the tourism sector.
You will have a choice of three specialisations, studying an area of expertise in more depth. Finally, your course will be completed by a five- to six-month work placement.
⦁ 4 months of teaching in France with the choice of a specialisation
⦁ Business work placement: 5-6 months in France or abroad